MISSION X IN MULTIPLEX

The Cineworld multiplex chain got back to me a couple of days ago. They want to test out “Mission X” on an audience. If it does well for a full day, then they will bring it back the following week for a more solid run.

The Glasgow Cineworld is the busiest cinema in the UK. Like most multiplexes, Hollywood blockbusters dominate here. However,  they are willing to give me a shot because they believe there’s an audience for the film. This also helps to create publicity, so this is great. Especially when they are cool with me self distributing.

I have had a film in the cinema before, so I am not naive that my film is going to sky rocket from here. But I feel a lot better about this film, because I control it, and I am releasing across multiple platforms. So this is all a bonus.

I will need to put my dvd release forward a little, as they won’t take the film if I release the film on dvd. It won’t be any later than Nov though, as I need to start selling. Unless the film played in the cinema really well. Realistically, I think it will be a short run.

I still have a few problems I need to solve to get it resdy for the cinema, like the BBFC. (Film ratings board. I have to try and pull the fee for that together, some offer costs, but going to try my best.

I am very happy with this tiny film going straight to dvd, and other multiple platforms. Many Hollywood films with stars go straight to dvd, but this biz is all about securing publicity. This can help create a lot more publicity in Scotland for the dvd.

The video below is from a few months back, when the Cineworld let me look at the film on the big screen. I thought it was the tallest cinema in the UK. I just realised it’s the tallest in the world! Maybe I will be up in the attic with the crows! Either way, its all cool.

PS. This was the morning after a cast and crewing screening of the film, so had a slight hangover!

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